Business Development Playbook

Content

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1: ROLES 2: ORGANIZATION 3: APPROACH 4: MARKETING 5: expertise GETTING (AND STAYING) ORGANIZED BUSINESS DEVELOPMENT STRATEGIES & APPROACH MARKETING RESOURCES TO SUPPORT BD ACTIVITIES 6: CLOSING GLOSSARY CONSULTING WITH BL’S BD EXPERTS MAINTAINING AND GROWING THE RELATIONSHIP ROLES OF RELATIONSHIP MANAGERS & PROJECT MANAGERS

GLOSSARY OF SELECT BD TERMS

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Business Development Playbook